Even though snus is a typical Swedish tradition, there are actually a couple of competent snus producers in the neighboring country of Denmark. AG Snus is owned by Assens Tobaksfabrik, a tobacco company with more than 150 years of experience in the tobacco industry. Five generations have perfected the production and manufacturing of tobacco products.

In 2008, the Danish company decided to once again start manufacturing snus, and has since then developed several brands, among those U Sample and Kapten, which is the main product at AG Snus.

Kapten is a traditional snus with a typical flavor of tobacco. A light, but definitely noticeable tone of citrus and bergamot together with an undertone of licorice makes this snus interesting and flavorful. Besides a traditional tobacco centric flavor, there are also varieties with melon, mint and licorice!

Crafted Snus - developed by Conny Andersson in collaboration with AG Snus comes in metal cans to preserve the unique taste of aged tobacco leaves, whisky and light notes of chocolate and walnut. Comes in both white and original portions.


AG Snus also produce Swedish Chew versions of two of their U Sample brands U Sample No.15 Black & Arctic Slim and U Sample No.7 Cold Arctic Slim.

In addition they also produce a Swedish Chew brand called Ink. Ink is a chew series made from high quality long cut tobaccos and comes in several different flavorings! Ink offers both white and moist portions, and the nicotine level ranges from strong to extra strong!