2011 Swedish Match Annual Report

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  • UsualSnuspects
    Member
    • Nov 2011
    • 278

    2011 Swedish Match Annual Report

    http://www.swedishmatch.com/AnnualReports
  • stubby2
    Member
    • Jun 2009
    • 436

    #2
    Swedish Match continued its efforts behind Swedish snus in the US market. Consumption in 2011 is estimated to be in the range of 40 million cans, an increase of approximately 7 million cans compared with the preceding year.
    This on page 9

    Still a very small percentage of moist snuff in the US but it is a good growth rate of about 20%. I think the moist snuff rate increased in the US was about 7% in 2011.

    Comment

    • precious007
      Banned Users
      • Sep 2010
      • 5885

      #3
      3,3 MSEK

      Holly cow

      just scanned the 2011 .pdf

      what's with this general snus ?



      never seen it before

      Comment

      • BadAxe
        Member
        • Jan 2010
        • 631

        #4
        Originally posted by precious007
        3,3 MSEK

        Holly cow

        just scanned the 2011 .pdf

        what's with this general snus ?



        never seen it before
        Its the stuff they made for us AMericans and is crap. Has a diet aftertaste just like the Camel and Marlboro snus they have here. No idea why they think its what we want. But its awful.

        Comment

        • UsualSnuspects
          Member
          • Nov 2011
          • 278

          #5
          They're in a 50/50 partnership with Phillip Morris, and US tobacco knows that moms know what snuff can circles look like in pockets, and that saturating things with corn syrup will make this country strong once again. Or something.

          Comment

          • truthwolf1
            Member
            • Oct 2008
            • 2696

            #6
            Originally posted by BadAxe
            Its the stuff they made for us AMericans and is crap. Has a diet aftertaste just like the Camel and Marlboro snus they have here. No idea why they think its what we want. But its awful.
            My tobbacconist gave me a sample portion to try and it seemed a little dry, with less nic and a flavor that must of been so boring or something that I cannot remember it.

            What I do recall is that I would take the general white in a round can anyday before this stuff.

            I just do not understand the effort for this creation and what they are expecting in profit.

            Comment

            • lxskllr
              Member
              • Sep 2007
              • 13435

              #7
              Originally posted by truthwolf1
              I just do not understand the effort for this creation and what they are expecting in profit.
              My guess is it's a starter snus to get people used to the idea. Use something as inoffensive as possible to get people to notice, and then switch them to... ???

              They're polluting the General name by releasing fake snus under it's banner. Years ago with dip, Happy Days was the starter dip, and then people switched to Skoal or Copenhagen. SM should have created a new name for their fake snus, and left General alone.

              Comment

              • spirit72
                Member
                • Apr 2008
                • 1013

                #8
                Ehhh, yeah....all I want from Match right now is to be able to run down to Speedway or GetGo and grab a few cans of Ettan.

                Comment

                • UsualSnuspects
                  Member
                  • Nov 2011
                  • 278

                  #9
                  Originally posted by spirit72
                  Ehhh, yeah....all I want from Match right now is to be able to run down to Speedway or GetGo and grab a few cans of Ettan.
                  And the last thing Altria wants you to do is to ONLY want some Ettan. SM will only be welcome here if it doesn't step on US big tobacco's design for "snus" to complement smoking. I spontaneously stopped smoking thanks to decent snus, so I wouldn't expect decent snus to be allowed in to the US with any blessings from big tobacco if it's going to threaten the business model.

                  Comment

                  • precious007
                    Banned Users
                    • Sep 2010
                    • 5885

                    #10
                    I just like the cans -

                    Good thing - I know I won't be ordering them ever lol

                    Comment

                    • snusjus
                      Member
                      • Jun 2008
                      • 2674

                      #11
                      Originally posted by BadAxe
                      Its the stuff they made for us AMericans and is crap. Has a diet aftertaste just like the Camel and Marlboro snus they have here. No idea why they think its what we want. But its awful.
                      Classic Blend tastes nearly identical to General White Portion. I wouldn't even contemplate on trying Nordic Mint (it has artificial sweeteners).

                      Comment

                      • alexdal
                        Member
                        • May 2011
                        • 74

                        #12
                        for Europeans (we should fight to stop the ban!!!):

                        European Union
                        Tobacco for oral use, except those intended to be smoked or chewed, has been banned in the EU since 1992. As Swedish snus is neither smoked nor chewed, it is prohibited. Upon Sweden’s entry into the EU 1995, the country was granted a permanent exemption from the ban on snus. Cigarettes and other types of traditional smokefree tobacco products, including Asian/African types, chewing tobacco and nasal snuff, are sold legally within the EU.
                        EU regulation and the access to the internal market it provides, gives substantial benefits to EU member states. At times, this regulation can become burdensome, which may explain why the Commission President Barroso intends to make “smart regulation” a key priority in his second term of office. This “smart regulation” should improve European policy making by strengthening the standards of both impact assessments (cost/benefit analyses) and of external consultations, while emphasizing evidence based assessments. The European Commission is currently undertaking a revision of the Tobacco Products Directive 2001/37/EC, with the aim of improving the functioning of the internal market and the health of the EU population. Swedish Match hopes that the ambition of “smart regulation” prevails during the revision of the Tobacco Products Directive. During summer 2011, the European Commission’s Directorate General for Health and Consumers published the results of the public consultation on the current revision of the directive that took place at the end of 2010. The public consultation generated an unprecedented 85,000 responses, which is by far the highest number that any consultation has ever generated. The vast majority of contributions came from individual citizens, illustrating the considerable interest in EU tobacco control policy. The great interest that the current revision has attracted, together with strengthened standards of policy making and the complexity of the issues, possibly explains why the legislative proposal is being delayed by at least six months. A new legislative proposal by the European Commission is expected prior to the end of 2012.Swedish Match
                        is of the opinion that:
                        ••The current EU ban on Swedish snus lacks a justified reasoning and is both discriminatory and disproportionate
                        ••The current EU ban on Swedish snus is a violation of the free trade principle and distorts the function of the internal market
                        ••The ban on snus denies adult European smokers access to a traditional and viable non-combustible tobacco alternative that is scientifically well documented
                        ••All smokeless tobacco products should be subject to consistent and non-competitive product regulation based on product quality and consumer protection

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