Swedish Match vs FDA

[Snusdog]

It is my understanding that the PMTA approval is for the 8 General brands that are currently sold in the US today. Mint, Mini Mint, Wintergreen, White, Original, Loose, Nordic Mint, Classic Blend. You have to get PMTA approval before making modifications to a product that was originally marketed and sold after Feb 15, 2007, but before March 22, 2011, which is where these General brands fit in on the timeline. See the link below, page 5. In order to have more variety, Snusdog, at this point, manufacturers are required to go down the SE (substantial equivalence) pathway to sell new products. So these unfortunately are NOT additional products. Sorry to burst that bubble. But it's still good news for the MRTP applications, as reduced risk, among other things, is part of what has to be proven in a PMTA application....which in turn would be good news for additional products.

http://www.fda.gov/downloads/tobacco.../ucm277665.pdf

Ahhhh Got it!

thanks for the clarification and for keeping us posted on all of this

Note to members and guests of Snuson: Please file my above post in the overly optimistic, too quick to assume, dumb-ass bin

[mattzq8sonoma]

Ahhhh Got it!

thanks for the clarification and for keeping us posted on all of this

Note to members and guests of Snuson: Please file my above post in the overly optimistic, too quick to assume, dumb-ass bin

[ATTACH=CONFIG]3023[/ATTACH]

That was my first thought when I heard it as well. But after I read another article about the same subject that I translated from Swedish, I decided that wasn't right and I did more research into it to figure out what the distinction meant.