Swedish Match launches a new snus series.

[BasseBlues]

In mid April the new snus series xRange will be launched according to di.se. More information whether it's in the premium segment or in the discount segment when the launch date approaches. XRange consists of five products according to Swedish Match and contain "known flavors."

At the same time General Tailored White, General Long Original, Göteborgs Rapé Slim White Large and Catch Pure Mint Medium Slim is removed from the market.

You can read the Swedish article through Google Translate: The article in di.se

[Skell18]

They are aimed at the mid range segment, from what I know there is a general white long slim (General tailored), original long slim, strong white long slim, göteborgs Rapé long slim (rebranded GR slim large currently out) and catch pure mint long slim.

[Burnsey]

They are aimed at the mid range segment, from what I know there is a general white long slim (General tailored), original long slim, strong white long slim, göteborgs Rapé long slim (rebranded GR slim large currently out) and catch pure mint long slim.

The new types were posted and deleted elsewhere (giggles).... apparently SM was not quite ready to have it go global, but here we are. New formats, packaging, and price points are interesting, as are the new portion materials, but no new flavors ..... ho-hum for me. The something for every pocket book marketing sounds good in theory, but the best value may still be the top line SM products with 24-one gram portions which are frequently discounted and not so heavy as to affect shipping costs much.......