Pepsi Throwback

[chadizzy1]

http://www.bevreview.com/2011/01/07/...eyond-8-weeks/

Ah, so glad this stuff is back.

I love real sugar drinks.

[jagmanss]

Real sugar... I'm in

[crookscomp]

Are these in a limited area or Nation wide? I have never heard of the Throwback drinks before LOL

[Darwin]

I've seen them here in Oz country at Wally World.

[GoVegan]

They sell the throwback drinks in a lot of places around here. If you can't find them, just go to any Mexican food store as the Mexican Pepsi and Cokes in the bottles use real sugar and not HFCS.

[Bigblue1]

I'm pretty dang sure it is a nationwide roll out. I still have 5 12 packs from the last run. Had one today as a matter of fact.......

[triplethreat675]

We just got a truckload of the stuff in this week. I love the throwback sodas especially the mountian dew! YUM

[Jwalker]

Eh I bought a fridge pack a year ago tasted a little better than pepsi not as good as the hfcs coke to me.

[precious007]

I don't think I can get that coke here locally ...

There's cherry coke though... it's awesome

[WickedKitchen]

I thought I read somewhere that hfcs was not used in Pepsi ingredients in some countries...for some reason Mexico and Peru come to mind but might not be correct.

I think that not using "Limited Time Only" would capture something. There are many people who might buy this product that don't regularly drink soda. Maybe it's nostalgia but whatever...there's a good possibility that many of those people might buy it and not consume it all before the run ends. They might go back to that aisle in the store searching for the throwback product not thinking that it was a short run. By the time they get there and look at all the sodas their brain may very well be programmed into buying "a" soda. I'd put my money on a small number of people purchasing regular Pepsi after this run if this is the case. After all, it's about building sales anyhow. if Pepsi Co. would increase their sales by 1% that would probably be a pretty big win. Sure, if it sells well then they wouldn't have to reformat packaging to remove the limited time only label.

I wonder why they didn't print "No High Fructose Corn Syrup"...probably pressure from Coke or others.

[ratcheer]

They come and go, here. The last one I saw was a couple of months ago, real sugar Dr. Pepper in limited edition packaging. It was yummy.

Tim

[truthwolf1]

I thought I read somewhere that hfcs was not used in Pepsi ingredients in some countries...for some reason Mexico and Peru come to mind but might not be correct.

I think that not using "Limited Time Only" would capture something. There are many people who might buy this product that don't regularly drink soda. Maybe it's nostalgia but whatever...there's a good possibility that many of those people might buy it and not consume it all before the run ends. They might go back to that aisle in the store searching for the throwback product not thinking that it was a short run. By the time they get there and look at all the sodas their brain may very well be programmed into buying "a" soda. I'd put my money on a small number of people purchasing regular Pepsi after this run if this is the case. After all, it's about building sales anyhow. if Pepsi Co. would increase their sales by 1% that would probably be a pretty big win. Sure, if it sells well then they wouldn't have to reformat packaging to remove the limited time only label.

I wonder why they didn't print "No High Fructose Corn Syrup"...probably pressure from Coke or others.

Great idea and product but a little too late maybe. Sure, you have a part of society that is reading labels these days more then in the past but the basic group think now is that all pop is bad and so is real sugar.

[justintempler]

I don't think I can get that coke here locally ...

There's cherry coke though... it's awesome

I think most softdrinks in europe still use sugar. There's a quota on how much HFCS can be imported in the EU.

http://en.wikipedia.org/wiki/High-fructose_corn_syrup

In the European Union (EU), HFCS, known as isoglucose or glucose-fructose syrup, is subject to a production quota. In 2005, this quota was set at 303,000 tons; in comparison, the EU produced an average of 18.6 million tons of sugar annually between 1999 and 2001. Therefore, wide scale replacement of sugar has not occurred in the EU.

PepsiCo recently put forth a "throwback" version of Mountain Dew and Pepsi-Cola, designed to taste the same as these drinks did in the 1960s and 1970s. One aspect of the formulation is that sugar is used instead of HFCS. PepsiCo stated that HFCS and sugar are "essentially the same" and that the only reason HFCS was eschewed was in order to accurately reflect the taste of the past.Dr Pepper also released a "heritage" version of Dr Pepper Soda in 2009 that was made to the original formula and used beet sugar instead of HFCS. Since its establishment in 1891, the Dr Pepper bottling plant in Dublin, TX has continued to use the original formula sweetened with Imperial Cane Sugar (see Dublin Dr Pepper).In addition, the Coca-Cola bottling plant in the Lehigh Valley, Pennsylvania, and most Coca-Cola bottling plants in Europe also uses sucrose.

[precious007]

I think most softdrinks in europe still use sugar. There's a quota on how much HFCS can be imported in the EU.

http://en.wikipedia.org/wiki/High-fructose_corn_syrup

Probably...

But I was referring to Pepsi Throwback ....

Never seen it in the supermarket.

[Mykislt]

I don't think I can get that coke here locally ...

There's cherry coke though... it's awesome

all coke/pepsi in europe is made with can sugar. for some reason most american drinks of the same brand are made with syrup