Why BAT killed the EPOK brand for LYFT.

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  • Mr. Unloadingzone
    Member
    • Jun 2008
    • 317

    Why BAT killed the EPOK brand for LYFT.

    A major reason for the rise of nicotine pod products is legal; not taste. A great example of this was BAT’s discontinuing the popular EPOK All White portion brand in favor of LYFT.

    Read Why did BAT kill the EPOK brand for LYFT and see.

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  • SnusOn.Com
    Super Moderators
    • Jun 2018
    • 427

    #2
    Thanks for that very informative article @Mr. Unloadingzone. It was a subject I'd wondered about myself for a while.

    Sent using Tapatalk

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    • chadizzy1
      Member
      • May 2009
      • 7432

      #3
      To be clear - Epok Snus (with tobacco) is still made and sold in Norway and Switzerland. Also, Epok Chew Bags (with tobacco) are sold in Denmark.

      Comment

      • Mr. Unloadingzone
        Member
        • Jun 2008
        • 317

        #4
        Originally posted by chadizzy1 View Post
        To be clear - Epok Snus (with tobacco) is still made and sold in Norway and Switzerland. Also, Epok Chew Bags (with tobacco) are sold in Denmark.
        I would have to verify Switzerland for the snus version; it may be legal there but BAT has, to my knowledge, restricted Epok Snus to Norway. LYFT would be fine for Switzerland as are all all white portions right now. I don't follow chew bags so I'll defer to you on that.

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        • Revo
          New Member
          • Oct 2018
          • 13

          #5
          Can I just check: does Lyft look, feel and above all taste the same as Epok?

          I really like(d) Epok and am just wondering whether I can switch to Lyft without noticing

          THANKS

          Comment

          • Mr. Unloadingzone
            Member
            • Jun 2008
            • 317

            #6
            Originally posted by Revo View Post
            Can I just check: does Lyft look, feel and above all taste the same as Epok?
            I really like(d) Epok and am just wondering whether I can switch to Lyft without noticing. THANKS
            Hi Revo!

            Taste is always in the mouth of the snuser. The flavoring used in LYFT is the same as EPOK. EPOK always had plant fibers as a filler but also washed tobacco. LYFT has no tobacco, washed or otherwise. They replaced it with washed eucalyptus fibers.Theoretically, the taste should be identical. Speaking specifically for me, I found some slight differences in flavor and aroma, depending on the variety.

            I'd recommend buying a can or two (not a roll) of your favorite EPOK flavors in the LYFT version and see what you think. As an added note, be aware LYFT is introducing 4 new flavors Week 19; some higher in nicotine. If you can wait until then, I would include the new flavors in your order.

            Let me know what you think after you've compared them! :courage:
            Last edited by Mr. Unloadingzone; 17-04-19, 11:25 PM.

            Comment

            • Revo
              New Member
              • Oct 2018
              • 13

              #7
              Originally posted by Mr. Unloadingzone View Post
              Hi Revo!

              Taste is always in the mouth of the snuser. The flavoring used in LYFT is the same as EPOK. EPOK always had plant fibers as a filler but also washed tobacco. LYFT has no tobacco, washed or otherwise. They replaced it with washed eucalyptus fibers.Theoretically, the taste should be identical. Speaking specifically for me, I found some slight differences in flavor and aroma, depending on the variety.

              I'd recommend buying a can or two (not a roll) of your favorite EPOK flavors in the LYFT version and see what you think. As an added note, be aware LYFT is introducing 4 new flavors Week 19; some higher in nicotine. If you can wait until then, I would include the new flavors in your order.

              Let me know what you think after you've compared them! :courage:
              Thanks! Very helpful

              Comment

              • SnusOn.Com
                Super Moderators
                • Jun 2018
                • 427

                #8
                @Mr. Unloadingzone - Slightly OT but do you have any information about the Swedish/Nordic Chew product being made in Denmark? Would be interesting to know what it's safety profile is compared to snus, why it mostly seems to be white portion & mostly strong or extra strong & why it doesn't say it needs refrigeration like snus does. Would be interesting also to know if the nicotine is from tobacco or pharmaceutical like with nicotine pouches or a mix. There doesn't seem that much info out there.
                Anyway, just a few questions if you're bored sometime ;-) Would interest me & could make the details into an article here for others to read through if they wondered about it.

                Sent using Tapatalk

                Comment

                • chadizzy1
                  Member
                  • May 2009
                  • 7432

                  #9
                  Originally posted by SnusOn.Com View Post
                  @Mr. Unloadingzone - Slightly OT but do you have any information about the Swedish/Nordic Chew product being made in Denmark? Would be interesting to know what it's safety profile is compared to snus, why it mostly seems to be white portion & mostly strong or extra strong & why it doesn't say it needs refrigeration like snus does. Would be interesting also to know if the nicotine is from tobacco or pharmaceutical like with nicotine pouches or a mix. There doesn't seem that much info out there.
                  Anyway, just a few questions if you're bored sometime ;-) Would interest me & could make the details into an article here for others to read through if they wondered about it.

                  Sent using Tapatalk
                  I did some reviews on them.

                  Comment

                  • Mr. Unloadingzone
                    Member
                    • Jun 2008
                    • 317

                    #10
                    Originally posted by SnusOn.Com View Post
                    @Mr. Unloadingzone - Slightly OT but do you have any information about the Swedish/Nordic Chew product being made in Denmark? Would be interesting to know what it's safety profile is compared to snus, why it mostly seems to be white portion & mostly strong or extra strong & why it doesn't say it needs refrigeration like snus does. Would be interesting also to know if the nicotine is from tobacco or pharmaceutical like with nicotine pouches or a mix. There doesn't seem that much info out there.
                    Anyway, just a few questions if you're bored sometime ;-) Would interest me & could make the details into an article here for others to read through if they wondered about it.

                    Sent using Tapatalk
                    The Chew product with Swedish Match names is produced by V2 Tobacco whom Swedish Match purchased. The nicotine comes from the tobacco. It is mostly high nicotine by customer demand. Refrigeration not required just like V2's USA-only Thunder Xtreme snus products partially due to low moisture hence the white portions. Safety is equivalent to the snus V2 produces.

                    Hope that helps!

                    Comment

                    • SnusOn.Com
                      Super Moderators
                      • Jun 2018
                      • 427

                      #11
                      Many thanks Mr. Unloadingzone

                      Comment

                      • Mr. Unloadingzone
                        Member
                        • Jun 2008
                        • 317

                        #12
                        Originally posted by SnusOn.Com View Post
                        @Mr. Unloadingzone - Slightly OT but do you have any information about the Swedish/Nordic Chew product being made in Denmark? Would be interesting to know what it's safety profile is compared to snus, why it mostly seems to be white portion & mostly strong or extra strong & why it doesn't say it needs refrigeration like snus does. Would be interesting also to know if the nicotine is from tobacco or pharmaceutical like with nicotine pouches or a mix. There doesn't seem that much info out there.
                        Anyway, just a few questions if you're bored sometime ;-) Would interest me & could make the details into an article here for others to read through if they wondered about it.

                        Sent using Tapatalk
                        Depends whose chew from Denmark you are talking about. If you are referring to chew bags, in some the cut is different than snus. The ones made by Swedish Match would conform to the Swedish food safety laws even though they're being produced in Denmark. Most likely, the nicotine is from the tobacco; the extra strong being enhanced with boosters in the pouch. With tobacco-free all white products, the type of nicotine varies. ZYN and on! use nicotine salts.

                        As to refrigeration, the Thunder XTREME portion snuses sold in the US claim they do not need to be refrigerated by Swedish Match. The reasoning I heard was that the packaging was sufficient to prevent spoilage. Personally, I like cold snus in the morning so I refrigerate everything including XTREME.

                        Additionally, once the can is open, I have found storing the open cans in the chiller keeps them from drying out as quickly as open room temperature cans do.

                        To me, chew bags by anyone have too much of a paper taste to them. Fortunately, I live in a country where snus is legal! :-)

                        Comment

                        • SnusOn.Com
                          Super Moderators
                          • Jun 2018
                          • 427

                          #13
                          That's an interesting one chew producers using 'boosters' with their strong products. Would that be in the form of pure pharma nicotine? I thought the strength of smokeless was governed by the type of tobacco used & the steam/leaf ratio? Or maybe that's just with snus? Unless we're talking the amount of freebasing going on?

                          I agree some chew has a paper taste, maybe even portion material consistency going on. I remember reading chew portion material is generally thicker than that used with snus so that it can stand up to being chewed on a bit.

                          Comment

                          • Mr. Unloadingzone
                            Member
                            • Jun 2008
                            • 317

                            #14
                            In this case boosters refers to pH enhancers which are commonly used in extra strong Snus. A good example was the Thunder 10 year anniversary edition. It was made the old fashioned way and used no pH enhancers. The nicotine level was 8mg/g. If the pH had been boosted with nothing else changed, I was told that the nic level would have risen to 45mg/g!

                            Comment

                            • SnusOn.Com
                              Super Moderators
                              • Jun 2018
                              • 427

                              #15
                              Ah, ok, with you.

                              Wow! What a difference.

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