So Onyx is going white?

[AtreyuKun]

Can't believe I haven't seen a thread about this.
Actually white. Not black/white, but so white as to make the name Onyx kind of pointless.
Chad has a little post about it on his blog.
Thoughts? Feelings?

[Nuusku]

So raged i could murder a kitten

[stones]

As long as it tastes the same I'll continue to buy and use it. But it will be on a lower coolness scale always thought the black portions looked cool.

[snusgetter]

Well, WHITE ONYX exists, so this would not be a first (except in the snus world):

White Onyx-White Onyx Manufacturers, Suppliers and Exporters on Alibaba.com

[sirloot]

yeah i dont understand SM's reason for changing established products like onyx and N&J they sell well ? why screw around with it ?

[snusgetter]

yeah i dont understand SM's reason for changing established products like onyx and N&J they sell well ? why screw around with it ?

"Scandinavian consumers prefer white pouches, [so] Swedish Match will change the Onyx pouches to white pouches starting next week."

Scandinavian consumers are their top market.


ONYX (black) is one of my favorite snus so I hope the change is in color only.

[Roo]

So much for the old adage... Onyx went black then they DID go back. 1 point for the home team.

[Slidingblues]

So much for the old adage... Onyx went black then they DID go back. 1 point for the home team.

Now THAT'S funny

[Xakz]

What about Grov black? I bet that's next.

[Veganpunk]

Yea, the color change is kinda lame. I love Onyx.

[Dirty Hippy]

I can only hope the Onyx flavor profile stays the same, it is a snus that is usually in my weekly rotation.

[Froofather]

Depressing. Onyx is the only portions snus I put in my black icetool slim can.... It fits so perfect and looks amazing.

[chadizzy1]

What about Grov black? I bet that's next.

Black Portions were a rage for a while but are more a "novelty" now, so I think it's being reassessed as to whether or not these have space in the market right now.

N&J Black went to White and didn't have a negative effect, in fact the sales went up (from earlier figures). I think this model is going to be what they look at moving forward. Strong portions good, Black portions bad. But you know what MJ says.

[timoteo]

Has this happened yet?? If I order a roll of Onyx this upcoming week from buysnus or snuscentral will they be black or white? Dose anybody know??

[timoteo]

Oh I see now on snuscentral they are indeed white portions now. I will like the whites better. The black portions always looked more charcoal grey to me than black, and I diddnt like the idea of dye in my snus.